Darren Craig
Author Archives: Darren Craig

Google Analytics 4 Migration – What you need to know for a smooth(er) transition

Google Analytics 4 Migration Warnings

If you’re reading this you’re probably aware that Google has a new version of Google Analytics, imaginatively called Google Analytics 4 (“GA4”) – as it’s the 4th big iteration of Google Analytics. Google Analytics is often the single source of truth for all your digital marketing metrics (if it’s set up correctly). Google have also […]

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Regional Business Partners Funding Overview

RPB Funding Digital Marketing Regional Business Partners

Fully Charged Media offers services that are registered with the Regional Business Partners scheme, more officially known as the Management Capability Development Voucher Fund. *** There is an updated version of this article due to funding changes in September 2021 – read the latest news on Regional Business Partners Funding in New Zealand for Digital […]

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Digital Marketing Security – Steps You Should Take To Protect Your Digital Assets

Digital Marketing Security - Protecting Logins From Hacking

Has your team changed a lot recently, or your working practices have changed?  Are you worried some of that knowledge may walk out the door, including that vital login for the system you didn’t even realise you should have access to? We often talk about digital assets in our talks and for many business owners […]

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