Darren Craig
Author Archives: Darren Craig

The Complete Guide to Facebook Advert Targeting Options

Qwaya Facebook Ad Targeting Options

Facebook continue to innovate when it comes to their advertising options, as well as targeting choices.  Custom Audiences, Lookalike Audiences, and retargeting options are all quite new to the Facebook platform.  If you aren’t sure how powerful the Facebook targeting options are, or just want to have a reference chart beside you, check out the […]

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Retargeted Advertising Article Published on Luxury Hoteliers Magazine

Online Advertising - Retargeting and Facebook Custom Audiences

Retargeting or Remarketing is one of the latest buzzwords in the online advertising space.  Whilst everyone is competing on Adwords and other platforms, retargeting is still in relatively early days and not used by many small businesses.  If you’re unsure of what retargeted advertising is, please head over to my published article Laser Targeted Online […]

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Why Your Business Doesn’t Need (Just) a Website

Online Solutions Social Media Websites

Why Your Business Doesn’t Need (Just) A Website Everyone wants a website yet today, according to search experts SEOMoz, your website may be as little as 25% of your overall online presence. Websites have been around a while now and it scares me to think that I built my first one during 1996 whilst at […]

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