Marketing automation can help reduce the cost of running your marketing machine by automating elements after initial implementation.
Imagine a lead arrives on your website, automated emails are sent out, and remarketing advertising happens for periods of time to ensure your brand stays top of mind.
As well as that you could automate series of emails depending on activities your current or future customer performs.
The choice of channels you use for your marketing can make a significant difference to the success, and cost of your automated marketing machine.
You can start with the basics and have an automated welcome series of emails reinforcing your brand story to your future customers, and build up from there.
Get in touch today to discuss how to start with your marketing automation.