Competitor Intelligence: see what is working for your rivals.
A full analysis of who you are competing against online, what is winning for them, and where your messaging gaps are. A lot of what it turns up will be things you were not aware of, because you are in the depths of your business every day and rarely get the chance to look outside it. The in-depth report gives you practical steps worth taking to maximise your opportunities online, makes sure you are standing out where you should be, and prioritises your next moves in order. Practical, not academic or technical.
A quick intro to the competitor intelligence report
Your market, read properly
- Who you are really competing with online, which is often not who you think
- Their websites, their ads, their content, their offers and their reviews
- How they price, what they promise, and what guarantees they make
- Where they are visible and you are not, and where you are already ahead
- What buyers in your market worry about before they choose anyone
Steps you can action immediately
- A full report you can click through section by section, in plain English
- A side-by-side analysis of your business against your real rivals and competitors, scored on the things buyers actually judge you on
- Your opportunities ranked, so you know what to do first
- A full hour on the phone with us going through it
What they say that you don't
Most of this report is about words. Which claims your competitors have taken, which ones buyers now expect to see, and which of your own strengths never make it onto your website at all.
Most sites we open have too little copy, and what is there does not describe the product properly. The business is almost always better than its website says it is. This report shows you exactly where that gap is.
- The words everyone in your industry uses without realising it. It could be luxury, unique, inspiring, whatever those words are in your market
- The claims your competitors lead with, and which of them you are not making
- The things every competitor covers that your site does not, so a buyer notices the absence
- What you genuinely do better than them, and how much of it appears anywhere online
- The subjects nobody in your market has covered, and which of them are worth you owning
- A Google Ads plan: the campaigns to run, the keywords to run them on, and the ad copy written for you
- A Facebook and Instagram plan in three phases, with the budget for each
- A 90-day roadmap: what to do in the first 30 days, the next 90, and the six months after
These come out of the analysis rather than being the point of it. Once you can see where the openings are, the next question is what to do about them.
Your investment
$1,995 USD. For some businesses that is less than a single sale. Even on a low-ticket product it is usually a handful. And once the changes are in place they keep working for a long time afterwards.
Turnaround is within 10 days, and the hour on the phone is included.
One payment, the same wherever you are in the world. If you would rather talk it through first, get in touch and we will answer any questions before you buy.
What the report looks like
This is a real report, with the client and their competitors anonymised. Eleven sections, around seventy pages. Press play for a quick skim through the whole thing.
The next steps
Once you purchase, we ask a short set of questions, mostly about who you compete with. It takes five to ten minutes. Then we get started, and you will hear from us within 10 days.
Once the report is complete we send you a booking link for an hour with us, where we sit and talk through it and put everything in context. You come away with a solid plan going forward and a proper understanding of the feedback and the opportunities.
What a client said about the report
The report itself was incredibly well put together, detailed, insightful, and genuinely valuable for our business. It highlighted key opportunities and challenges in a way that made us step back and look at things from a different perspective, which is exactly what we needed. It wasn't just surface-level data, it provided meaningful insights that we can actually use to inform our strategy. Highly recommend if you're looking for someone who can deliver clear, thoughtful, and actionable analysis.
A full read of your market and where your openings are, plus an hour on the phone going through it. $1,995 USD, and you will have it within 10 days.
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