How to build your online presence. This section gives you information about the fundamentals of building an online presence. What works today in digital marketing? Unfortunately this is the section that many digital agencies miss out. It’s the more hidden steps that make your website and other parts of your online presence work.
What happens if you rely on one traffic source and it goes down, or the algorithms change? Here’s the video transcript : What will you do when the most important traffic source for your business goes down? That was my thought for the day when I was out for my morning walk today as I […]
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Has your team changed a lot recently, or your working practices have changed? Are you worried some of that knowledge may walk out the door, including that vital login for the system you didn’t even realise you should have access to? We often talk about digital assets in our talks and for many business owners […]
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Is WordPress good for your content / blog / SEO / website / business? This is a question that’s asked a lot. There’s also a lot of really poor and misleading answers to this question. Sadly there’s also a lot of misinformation and lies told about WordPress. People say WordPress is easily hacked / it’s […]
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I deal with a lot of digital marketing issues daily. Unfortunately, within the last week there’s been lots of examples of bad practices I’ve seen. Sadly this is quite common, and they could be killing your online presence. Some of the things I deal with I bang my head against the desk as things […]
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2015 has been a great year for Fully Charged Media. I have been lucky to have been asked to do many digital audits during the year, and this has given me great insight into the current state of digital marketing particularly around tourism and hospitality. The main reason I started my business was to provide […]
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I’ve often had clients come to me after using Wix or Weebly to build a website and ask for some help making their sites more visible. And there lies the rub so to speak. Wix makes it very easy to build a great looking website, and very easy to build a very badly performing website. […]
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Google Webmaster Tools is an often overlooked free tool for small business owners. Quite often you don’t know of it’s existence, and more often than not in my experience, your web developer either doesn’t set it up, or doesn’t give you access. You should ask for this to be set up as part of your […]
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So you’ve decided you need a website, but what you really want is more than likely an online presence. This article outlines some of the questions you should ask you whoever you are putting in charge of your online presence. If you don’t get suitable answers it’s a good sign you may need to […]
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So you’ve decided you ‘need a website’, and you’ve set up your meeting with your web developer, but you’re a business owner, not a geek so what do you think they’ll ask you? More importantly, what should they ask you? You should hope you’ll be asked some of the questions below, and if you don’t it […]
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Why Your Business Doesn’t Need (Just) A Website Everyone wants a website yet today, according to search experts SEOMoz, your website may be as little as 25% of your overall online presence. Websites have been around a while now and it scares me to think that I built my first one during 1996 whilst at […]
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